{ "model": { "id": "dttt-productivity-delivery", "name": "DTTT Productivity and Delivery Extension Model", "version": "1.2", "release_date": "2026-03-08", "release_type": "minor", "status": "published", "description": "Measures two related but distinct dimensions of AI value. The Productivity Score (external) captures efficiency gains. The Delivery Extension Score (external from v1.2) captures where AI extended what individual team members could deliver beyond their standard toolkit.", "url": "https://thinkdigital.travel/ai-transparency" }, "productivity_score": { "id": "productivity", "name": "AI Productivity Score", "audience": "external", "scale_min": 1, "scale_max": 5, "core_question": "How long would this work have taken without AI, compared to the actual time spent?", "levels": [ { "score": 1, "label": "Minimal gain", "rule": "Less than 10% time saved. The work would have taken roughly the same without AI." }, { "score": 2, "label": "Moderate gain", "rule": "10–25% time saved. Faster in places; human effort still dominated." }, { "score": 3, "label": "Significant gain", "rule": "25–50% time saved. Research, structuring or iteration was noticeably accelerated." }, { "score": 4, "label": "High gain", "rule": "50–75% time saved. This deliverable would have taken roughly twice as long without AI." }, { "score": 5, "label": "Transformative", "rule": "75% or more of time saved. This depth of output was not feasible within the hours allocated without AI." } ], "justification_required": true, "justification_guidance": "Name the tasks affected and estimate time saved versus a manual approach. For example: 'Researching 11 international case studies would have required 3–4 days; with AI this took 4 hours.'" }, "delivery_extension_score": { "id": "delivery-extension", "name": "Delivery Extension Score", "audience": "external", "scale_min": 1, "scale_max": 5, "core_question": "How far did AI extend the delivery of the team's expertise?", "note": "This score records where AI extended the delivery of DTTT's expertise — not replacing it, but expanding what was possible to produce within the time available. Scores 4 and 5 indicate that AI gave the team access to capabilities outside their standard individual toolkit. The professional knowledge, judgement and quality control directing that work are entirely ours.", "levels": [ { "score": 1, "label": "Standard delivery", "rule": "AI used within existing delivery approach. Same format and scale as without it." }, { "score": 2, "label": "Extended scale", "rule": "Delivered at greater scale or depth — more sources, greater breadth, faster without loss of quality. The work is theirs; AI extended its reach." }, { "score": 3, "label": "Enhanced format", "rule": "Expertise delivered in a richer format than the standard toolkit supports — better structured, more polished, more thoroughly evidenced." }, { "score": 4, "label": "Adjacent capability", "rule": "Work extended into a technical discipline adjacent to core expertise. Judgement and direction are the team's; AI provided production access they would not otherwise hold." }, { "score": 5, "label": "New capability", "rule": "Deliverable type entirely new to this team member's practice. Their expertise and judgement are the substance. AI gave access to a delivery form not previously in their toolkit." } ], "justification_required": true, "justification_guidance": "Name the specific delivery form AI made possible and describe what the output would have been without it. For example: 'This interactive data model would not have been part of our standard deliverable format without AI.'" }, "combined_ai_value": { "id": "combined-ai-value", "name": "Combined AI Value", "description": "A summary score derived from the Productivity Score and Delivery Extension Score via a 5x5 lookup matrix. Neither dimension is treated as a direct proxy for the other. The matrix rewards strong performance across both dimensions — a combined score of 4 or 5 requires both individual scores to be high.", "scale_min": 1, "scale_max": 5, "matrix_note": "Ceiling effect: combinations of 5/4, 4/5 and 5/5 all reach a combined score of 5. This is a property of summary scoring. The individual scores always appear alongside the combined score, so the distinction between combinations remains visible. The combined score is a summary indicator — use the individual scores where the distinction matters.", "matrix": { "del1_prod1": 1, "del1_prod2": 1, "del1_prod3": 2, "del1_prod4": 2, "del1_prod5": 3, "del2_prod1": 1, "del2_prod2": 2, "del2_prod3": 2, "del2_prod4": 3, "del2_prod5": 3, "del3_prod1": 2, "del3_prod2": 2, "del3_prod3": 3, "del3_prod4": 4, "del3_prod5": 4, "del4_prod1": 2, "del4_prod2": 3, "del4_prod3": 4, "del4_prod4": 4, "del4_prod5": 5, "del5_prod1": 3, "del5_prod2": 3, "del5_prod3": 4, "del5_prod4": 5, "del5_prod5": 5 }, "levels": [ { "score": 1, "label": "Limited", "definition": "AI was present but its overall contribution to the value of this work was marginal." }, { "score": 2, "label": "Moderate", "definition": "AI made a tangible difference — in efficiency or capability reach — but not strongly across both dimensions." }, { "score": 3, "label": "Meaningful", "definition": "AI delivered clear value across at least one dimension and contributed meaningfully to the other." }, { "score": 4, "label": "High value", "definition": "AI significantly improved both what was delivered and how far the team's expertise could reach in delivering it." }, { "score": 5, "label": "Exceptional","definition": "AI transformed both the efficiency and the capability reach of this work. This represents the fullest expression of AI as a professional delivery tool." } ] }, "governance": { "licence": "Creative Commons Attribution 4.0 International", "contact": "info@thinkdigital.travel", "committee": true, "versioning_policy": "Minor releases: refinements to scoring definitions, labels or examples. Major releases: structural changes to the scoring logic or audience designation of either score." }, "changelog": [ { "version": "1.0", "date": "2026-03-01", "type": "major", "summary": "Initial release with Productivity Score and AI Augmentation Score, both external.", "changes": [] }, { "version": "1.1", "date": "2026-03-07", "type": "minor", "summary": "Replaced AI Augmentation Score with Delivery Extension Score. Delivery Extension Score introduced as internal-only. Score 5 label changed to New delivery type.", "changes": [ "AI Augmentation Score removed", "Delivery Extension Score introduced as internal-only replacement", "Five score levels redefined around delivery capability extension", "Score 5 label: New delivery type" ] }, { "version": "1.2", "date": "2026-03-08", "type": "minor", "summary": "Delivery Extension Score moved from internal to external, making both scores member-facing. Score 5 label updated from New delivery type to New capability. Combined AI Value score introduced as a summary indicator derived from a 5x5 lookup matrix. Unified self-assessment tool added to standalone and combined pages, replacing separate graders. Contact email and URL corrected throughout.", "changes": [ "Delivery Extension Score audience: internal → external", "Score 5 label: New delivery type → New capability", "Score 2–5 definitions rewritten with team member as subject (capability-first framing)", "Combined AI Value score introduced: 5x5 lookup matrix, labels Limited/Moderate/Meaningful/High value/Exceptional", "Ceiling effect documented in matrix_note: 5/4, 4/5 and 5/5 all reach combined score 5", "Standalone page: unified two-column self-assessment tool replaces separate graders; result panel shows all three scores, plain-language reading and justification prompts", "Combined page: productivity tab rebuilt with side-by-side score tables and unified tool", "contact updated: hello@thedttt.com → info@thinkdigital.travel", "url updated: thedttt.com → thinkdigital.travel/ai-transparency" ] } ] }